Instagram is testing a new way for celebrities and influencers to identify their sponsored posts

Spread the love

Spread the loveTweet Instagram is creating a standardized format that should make it clearer to everyone when a post has been paid for by an advertiser. These aren’t for ads…


Spread the love

Advertising giants leave little room for adtech startups, and VCs are noticing

Spread the love

Spread the loveTweet Jason Rowley Contributor Jason Rowley is a venture capital and technology reporter for Crunchbase News. More posts by this contributor: Since the earliest days of the commercial…


Spread the love

Acast introduces programmatic ads to its podcast platform

Spread the love

Spread the loveTweet Acast says it’s time for podcasts to embrace programmatic advertising. With its publishing and monetization tools, Acast has already moved beyond the generally low-tech state of podcast…


Spread the love

Yahoo shareholders approve sale to Verizon

Spread the love

Spread the loveTweet Yahoo’s shareholders have approved the sale of Yahoo’s operating business to Verizon in a vote held today and confirmed in a press release sent out following the meeting.…


Spread the love

Adtech company MediaMath secures $175M credit facility

Spread the love

Spread the loveTweet MediaMath, a company offering tools and data for automated ad-buying, announced today that it has secured a $175 million credit facility. The deal was led by Goldman…


Spread the love

Yeay, a Gen Z video network for selling things, raises $4.9M

Spread the love

Spread the loveTweet Video is the name of the game in social media these days, as Facebook and Instagram continue to ramp up features to grab users from Snapchat; and…


Spread the love

This venture-backed company just filed for Chapter 11 bankruptcy to resolve a patent dispute

Spread the love

Spread the loveTweet In the world of venture-funded companies, not much surprises industry observers. Yet a new strategy employed by one privately held company might have founders and venture investors wondering if…


Spread the love

Snapchat launches self-serve ad manager

Spread the love

Spread the loveTweet Snap Inc. wants the ad dollars of smaller businesses, not just giant brands. So today it’s launching its new self-serve ad manager for buying video Snap Ads.…


Spread the love

Yieldify raises another $6M, appoints adtech vet John Giuliani as chairman

Spread the love

Spread the loveTweet As the web becomes an ever more crowded landscape of things battling for your attention, we’re seeing an increase in marketing spend from companies to help capture…


Spread the love

Cheetah Mobile’s Live.me streaming service raises $60M from Chinese investors

Spread the love

Spread the loveTweet Cheetah Mobile, the Chinese firm that specializes in utility apps for smartphones, has enlisted the help of outside investors for its live-streaming service. Cheetah announced this week…


Spread the love