Hundreds of Apps Can Listen for Marketing ‘Beacons’ You Can’t Hear

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Spread the loveTweet There are plenty of privacy-invading marketing ploys to worry about in life. Some examples are in your face, some are more subtle. And a relatively new kind…


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Facebook promoted ads targeting teens with low self-esteem

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Spread the loveTweet Facebook hasn’t said whether or not this ad model has been used outside Australia, but it was quick to apologize when asked by The Australian for comment.…


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Upworthy’s Quest to Engineer Optimism for an Anxious Age

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Spread the loveTweet The world finds itself in an age saturated with anxiety—at least, that’s the sense created by the daily deluge of news portraying a grim present of economic…


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Channel 4’s online TV ads will call you out by name

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Spread the loveTweet 20th Century Fox, Foster’s and Ronseal are the first brands to get on board with Channel 4’s more engaging ad format, but other companies will no doubt…


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The Hidden Laborers Training AI to Keep Ads Off Hateful YouTube Videos

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Spread the loveTweet Every day across the nation, people doing work for Google log in to their computers and start watching YouTube. They look for violence in videos. They seek…


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Ad-Blocking Just Might Save the Ad Industry

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Spread the loveTweet The Coalition for Better Ads, a consortium of ad, publishing, and tech companies, wants to save the advertising industry—by killing it. Or at least parts of it.…


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Merch booths are coming to a video game near you

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Spread the loveTweet As VentureBeat reports, it’s already in place, albeit in a limited situation. The extremely relaxed snowboarding game Alto’s Adventure has added the Unity Buy implementation into a…


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The Real Reason the Online Uprising Against Bill O’Reilly Worked

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Spread the loveTweet Decades-worth of sexual harassment allegations finally caught up with Bill O’Reilly this week. Fox News officially dropped the conservative pundit and face of its brand following a…


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FTC letters warn social media stars about advertising labels

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Spread the loveTweet While the FTC did not say who it sent letters to, The Fashion Law notes that Public Citizen’s formal complaint cited big names like the Kardashian/Jenner family,…


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The Rise of AR Will Unleash Competing Corporate ‘Realities’

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Spread the loveTweet This week, Mark Zuckerberg unveiled what he calls the world’s first augmented reality platform, a way of layering digital effects atop anything we see through our smartphone…


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