Stories about ‘Video Marketing’


By Brett Bumeter

Here’s just a quick tip, something I noticed on TubeMogul today.  I had just uploaded a video on TubeMogul to be launched through YouTube and other video services.

TubeMogul Twitter Notifications

After it had been launched, I was...

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What Does This Mean For Creators/Advertisers On YouTube?
Viewers will stay with you if you provide good content, even if it’s longer than normal. For creators this means they don’t have to worry about length as long as the content is sound, and for advertisers, it means they need to get on the ball with unique content that someone on YouTube will want to watch. I’ve always preached go the Red Bull/Go Pro route and create stories, not ads. Sell your product in more of a product-placement way rather than splashing the logo everywhere and going with...
Commentary:

ReelSEO.com put out a very interesting article as they analyzed some findings from an AdAge article on YouTube’s views and engagement levels thus far during the year in 2012.

Someone (not sure if it is ReelSEO or AdAge as the level of curation sometimes obfuscates the source of the analysis) points out that even though total video views on YouTube decreased, Engagement on those...

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By Brett Bumeter

This is going to be an atypical holiday season for many many people.  Budgets and wallets and credit lines are tight everywhere, and Santa is still paying his gas bill from last year. Things just won’t be the same as people start to get into the holiday shopping spirit whether you compare prices like crazy when you are...

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